People are generally averse to change, especially if it affects their routine. One of the most challenging tasks for a manager in the business world is successfully implementing new internal software in the company.

Employees usually have a hard time picking it up and making it a part of their day-by-day lives. Today I’m giving you tips to increase your chances of making the people in your department more inclined to use that new expensive software that you hope will increase productivity.

My purpose is to help you understand a common trait all humans share and how it’s affecting your business. Familiarity is the silent killer that stops your employees from changing their work routines. I speak from experience when I say convincing employees that novelty is better and that change is generally good is a tedious job.

Rest assured that failing to implement the software isn’t directly your fault. The main reason behind the slow pick-up and conversion rate is caused by the simple fact that people like stability and comfort in their life and they will show great propensity to maintain the status quo. Regardless of the domain, people will want to keep their lives exactly as they are accustomed to, be it daily routines, family activities, work, etc.

Imagine how hard it would be even for you if you suddenly had to change your commute or shift after five years of doing the same thing. You grow accustomed to it, and you get comfortable with it in time. Suddenly it is taken away from you. Don’t get me wrong, you will get accustomed, but it will take some time. Some people might be more flexible than others, but people generally struggle with such changes. When you’re trying to push a new service to someone, they might reject it because it is labeled as ‘foreign’ and ‘new’. So how do we change this?

Now, allow me to go back to the purpose of this article, more precisely: helping you convince your employees your product or service is worth the hassle of adjusting to it.

Here are some key activities you should strongly consider to make the transition as smooth as possible:

• Have an initial feedback session with your team:

Figure out what their current favorite programs do for them and how they make their lives better. Compare the utility and usability of their favorites to your product and try to use the familiarity of their choice of software to make them feel close to your service instead.

• Use their feedback to make your product better:

Tweak the characteristics that make your product hard to use and determine if it is mandatory. Does it solve a real problem, or not?

• Use your employees as your spokespeople:

The most valuable advertising for a company comes from its employees endorsing the actual product. No ad and no sponsorship will speak as loudly as your employees recommending the product to their colleagues. Encourage them to try out your product and incorporate it into their routines, and use their experience as testimonials inside the company.

• Create the habit of asking for and implementing feedback:

The more your employees use your product, the more familiar they get with it. Moreover, both you and your employees understand what value it brings to them and where is room for additional improvements. This loop will help your business grow stronger with every cycle.

I hope that now you will encourage your employees to make their tasks easier by working with what they’re developing first-hand and discovering bugs and other fixes before anyone else.

Engaged and happy employees will directly influence your financial performance, so commit to keeping them like that!

If you want our input on any of your digital projects, feel free to book a free strategy call with Teo, Neo Vision’s COO.

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